World Geographic Atlas: A Composite of Man’s Environment

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Herbert Bayer

Container Corporation of America, Chicago, 1953, English

Nonfiction, Graphic Design; Nonfiction, General

11.25 x 15.75 inches, hardcover, 368 pages

Ar director Herbert Bayer supervised a team of three designers (Martin Rosenzweig, Henry Gardiner, and Masato Nakagawa) over a five-year period in order to produce this volume for the Contianer Corporation of America’s (CCA) 25th anniversary in 1953. CCA Chairman Walter Paepcke wanted Bayer to produce an atlas that reflected the new geopolitical realities of post-World War II life. In order to achieve this lofty goal, Bayer traveled throughout Europe searching out suitable maps and data, producing a reexamination of the classic atlas with Bauhaus clarity and concision.

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