Coming Into Fashion: A Century of Photography at Condé Nast

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Nathalie Herschdorfer

Prestel Publishing, New York, 2012, English

Nonfiction, Fashion Design

10 x 13.8 inches, hardcover, 288 pages, 200 illustrations

ISBN: 9783791347479

Suggested Retail Price: $65.00

From the Publisher. Celebrating 10 decades of photography at Condé Nast, this sumptuous volume illustrates why the best fashion photography has always been situated at art’s cutting edge.

Condé Nast launched the careers of many great photographers. The discovery of most of the biggest names in fashion photography and the nurturing of their talent into full bloom can rightly be credited to that visionary publisher. Condé Nast himself was gifted at spotting future stars, and, by surrounding himself with the very best and most creative, he placed »Vogue« magazine, along with other titles such as Glamour, at the forefront of the photographic avant-garde and propelled them to positions of great social and cultural influence. This glorious volume, the result of unprecedented access to the empire’s archives, reaches back to 1910 to demonstrate this history of excellence. A constellation of luminaries, legends, and stars, the list of photographers included in this treasury is truly breathtaking. Edward Steichen, Cecil Beaton, Irving Penn, Helmut Newton, Patrick Demarchelier, Ellen von Unwerth, and Mario Testino are just some of the figures who, working with masterful art directors, created a legacy that left its mark on the history of photography and is being built upon in the present day. Chronologically arranged with beautiful reproductions throughout, this stunning volume will become an important addition to the libraries of fashionistas of all ages and tastes.

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