Obey the Giant: Life in the Image World

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Birkhäuser, Basel, 2007 (2nd edition), 2001, English

Nonfiction, Graphic Design

ISBN: 9783764385002

From the Publisher. The changing dialogue between advertising and design. Rick Poynor exposes the ambivalent reality beneath the seductive surface of contemporary visual culture. Ranging across design, advertising, photography, publishing, and art, these essays challenge received wisdom, dismiss sacred cows, and pose challenging questions about key issues and trends—from graphic memes and the poverty of “cool” to culture jamming, designer sex and death, and the pleasure of imperfection. An inspiring call to action, Obey the Giant shows how designers and image-makers both collude with, and resist, corporate control of the image world.

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