O’Reilly Media, Cambridge, MA, 2013, English
Nonfiction, Product/Industrial Design
9.1 x 7.1 inches, paperback, 170 pages
ISBN: 9781449342685
Suggested Retail Price: $24.99

From the Publisher. It’s the little things that turn a good digital product into a great one. With this practical book, you’ll learn how to design effective microinteractions: the small details that exist inside and around features. How can users change a setting? How do they turn on mute, or know they have a new email message?

Through vivid, real-world examples from today’s devices and applications, author Dan Saffer walks you through a microinteraction’s essential parts, then shows you how to use them in a mobile app, a web widget, and an appliance. You’ll quickly discover how microinteractions can change a product from one that’s tolerated into one that’s treasured.

•Explore a microinteraction’s structure: triggers, rules, feedback, modes, and loops
•Learn the types of triggers that initiate a microinteraction
•Create simple rules that define how your microinteraction can be used
•Help users understand the rules with feedback, using graphics, sounds, and vibrations
•Use modes to let users set preferences or modify a microinteraction
•Extend a microinteraction’s life with loops, such as “Get data every 30 seconds”

On 2 book lists
Dan Formosa

A look into the importance of details in creating exceptional design experiences—details that, in many cases, companies (or designers) typically overlook (which is surprising since various takes on the quote “Design is in the details” seem to be ubiquitous within the profession). In this case, the focus is on interaction design. Its principles, however, apply to every touch point we have with interfaces, products, services, and virtually everything in our lives.

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