Ellen Lupton
Books Every Graphic Designer Should Read
I’m a designer who writes and a writer who likes to fuss with fonts, formats, and the techniques of publishing. Typography and writing are deeply connected. Writing makes thought exterior, converting fleeting notions into concrete things—indelible patterns of ink or pixels. My reading list includes in equal measure books that study (and exemplify) design processes and those that explore (and demonstrate) the qualities of strong writing.
Reading and writing are fundamental skills for any graphic designer. Designers are constantly called upon to present, explain, and market their work; these tasks require a powerful command of language. Furthermore, those designers whose impact extends beyond their own relationships with clients and audiences to shape the bigger discourse of our field are all confident and creative writers. When I make a list of in my mind of influential graphic designers, every one of them is an accomplished writer (Marian Bantjes, Michael Bierut, Bruce Mau, Stefan Sagmeister, and Paula Scher, to name just a few).
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Derrida unleashed upon civilization his viral concept of “deconstruction” in this hugely influential text. The book is largely unreadable to Muggles like me, but its commentary on the interaction of writing, speech, and typography has shaped the way I read, write, and design. Its repercussions in the fields of art, design, literature, and fashion are legendary.
Ruder’s succinctly titled book embodies the ideals of the Swiss international style in its text, its visual content, and its rigorously structured pages. Whatever your own postmodern proclivities might be, this book endures as a masterpiece of method.
This oversized compendium of Bauhaus source material was designed with ruthless rationality for MIT Press by the great Muriel Cooper. It is the Old Testament of design theory.
There remains no better guide to writing than this classic work. E. B. White reframed the ideas of his own English teacher into a charmingly proscriptive guide to building seaworthy sentences. Maira Kalman repackaged The Elements of Style in a later edition by illustrating the original book’s exemplary prose with her concise, declarative paintings. No writer or designer should be deprived of Kalman’s ingenious reissue of this useful book.
The first edition of this world-changing manifesto was designed by Muriel Cooper. Alas, the original design finds little expression in the current editions, but the text remains a profound celebration of surface. This is the New Testament of design theory.
The essays collected in this book shook my intellectual world when I first read them in college, and I continue today to force these texts upon my graduate students, who don’t always have the patience to wade through Barthes’s dense style. The reward is there for the patient. (If only the French had read Strunk and White.)
This compact little history of graphic design contains over 800 illustrations. In his crisp, smart narrative, Hollis follows the profession from the late 19th century to the close of the 20th. His book is small enough to fit in your purse and rich enough to account for the basic history of our profession.
I was determined at age ten to read all the works of Kurt Vonnegut. My vintage collection of four-dollar paperbacks still sits in my library. Vonnegut’s books successfully warped my preadolescent mind—none more so than Slaughterhouse-Five, which randomly mixes science fiction with vivid accounts of chaos and destruction during World War II. Novels like this one can inspire designers to think anew about the mixing of genres and vocabularies and the ability of words to create enduring images.
Typography manuals abound, but few are a pleasure to read, handle, and behold. Bringhurst’s book is one of the best guides ever devised on the principles and practices of typography.
This handy guidebook originated as a column in The Guardian (London). Written in an entertaining and accessible manner, Lodge’s book consists of short essays about literary techniques and concepts (beginnings, endings, dialogue, monologue, irony, point of view). Each essay is built around a substantial passage from some great work of fiction. It’s a wonderful book for any designer who likes to read and wants to write.
Whenever I feel desperately uninspired and there’s no ice cream in the house, I turn to my tattered old copy of this classic work by Roz Chast. Here, middle-aged angst meets existential dread and ill-fitting trousers. Chast creates quirky worlds with some shaky lines and a few words. This book will get you going when you’re craving ideas—or just having a bad hair day.
After Kurt Vonnegut I read Stephen King, whose earliest books remain, to me, his most compelling. I feigned illness one Tuesday in ninth grade in order to consume Carrie without interruption. I was as shocked and aroused by King’s juxtaposition of straight narrative with fake news reports as I was by the mutual mass destruction of teenage girls. Any graphic designer interested in seeing popular culture practiced at its highest level will find astonishing inspiration in this camp masterpiece.
Announcements
Now is Better by Stefan Sagmeister
Now is Better
By Stefan Sagmeister
Publisher: Phaidon Press
Published: October 2023
Combining art, design, history, and quantitative analysis, transforms data sets into stunning artworks that underscore his positive view of human progress, inspiring us to think about the future with much-needed hope.
Design Emergency: Building a Better Future by Alice Rawsthorn and Paola Antonelli
Design Emergency: Building a Better Future
By Alice Rawsthorn and Paola Antonelli
Publisher: Phaidon Press
Published: May 2022
Rawsthorn and Antonelli tell the stories of the remarkable designers, architects, engineers, artists, scientists, and activists who are at the forefront of positive change worldwide. Focusing on four themes—Technology, Society, Communication, and Ecology—the authors present a unique portrait of how our great creative minds are developing new design solutions to the major challenges of our time, while helping us to benefit from advances in science and technology.
Why Design Matters: Conversations with the World’s Most Creative People by Debbie Millman
Why Design Matters: Conversations with the World's Most Creative People
By Debbie Millman
Publisher: Harper Design
Published: February 22, 2022
Debbie Millman—author, educator, brand consultant, and host of the widely successful and award-winning podcast “Design Matters”—showcases dozens of her most exciting interviews, bringing together insights and reflections from today’s leading creative minds from across diverse fields.
Milton Glaser: POP by Steven Heller, Mirko Ilić, and Beth Kleber
Milton Glaser: POP
By Steven Heller, Mirko Ilić, and Beth Kleber
Publisher: The Monacelli Press
Published: March 2023
This collection of work from graphci design legend Milton Glaser’s Pop period features hundreds of examples of the designer’s work that have not been seen since their original publication, demonstrating the graphic revolution that transformed design and popular culture.
Meet Me by the Fountain: An Inside History of the Mall by Alexandra Lange
Meet Me by the Fountain: An Inside History of the Mall
By Alexandra Lange
Publisher: Bloomsbury
Published: June 2022
Chronicles postwar architects’ and merchants’ invention of the shopping mall, revealing how the design of these marketplaces played an integral role in their cultural ascent. Publishers Weekly writes, “Contending that malls answer ‘the basic human need’ of bringing people together, influential design critic Lange advocates for retrofitting abandoned shopping centers into college campuses, senior housing, and ‘ethnocentric marketplaces’ catering to immigrant communities. Lucid and well researched, this is an insightful study of an overlooked and undervalued architectural form.”
Die Fläche: Design and Lettering of the Vienna Secession, 1902–1911 (Facsimile Edition) by Diane V. Silverthorne, Dan Reynolds, and Megan Brandow-Faller
Die Fläche: Design and Lettering of the Vienna Secession, 1902–1911 (Facsimile Edition)
By Diane V. Silverthorne, Dan Reynolds, and Megan Brandow-Faller
Publisher: Letterform Archives Books
Published: October 2023
This facsimile edition of Die Fläche, recreates every page of the formative design periodical in full color and at original size, accompanied by essays that contextualize the work, highlighting contributions by pathbreaking women, innovative lettering artists, and key practitioners of the new “surface art,” including Rudolf von Larisch, Alfred Roller, and Wiener Werkstätte founders Koloman Moser and Josef Hoffmann.
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