Stefano Giovannoni

Product/Industrial Designer / Italy / Giovannoni Design

Stefano Giovannoni’s Book List

I think that it is very important as a designer to open one’s vision to the philosophical and sociological aspects related to the evolution of our society. I don’t know that any design book is so important to read: design books should be looked at in order to understand the concepts behind the projects illustrated through the images, but I’ve never found a design book deep enough for a broad vision of our profession.

1 book
Jean Baudrillard
Vanni Codeluppi Editor

In this book Baudrillard analyzes the concept of “merchandise,” with its cynical market value, as a crucial issue of consumer society. This book has been central to my design approach and the most important for my background.

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