Steff Geissbuhler
Graphis, New York, 2003, English
Nonfiction, Graphic Design
ISBN: 9781932026146

Presents, in 20 themed sections, the work of Chermayeff & Geismar, recognized for some of the most visible logos and branding for clients that include Mobil, PBS and NBC. The book presents design as an idea-driven, intuitive process, revealing a professional way of thinking about visual problems. 

 

On 3 book lists
Kit Hinrichs

Perhaps the best examples of corporate design in print today, and all designed by one firm.

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