Make It Bigger

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Princeton Architectural Press, New York, 2005, English

Nonfiction, Graphic Design

ISBN: 9781568985480

From the Publisher. In Make in Bigger, Scher candidly reveals her thoughts on design practice, drawing on her own experiences as one of the leading designers in the United States, and possibly the most famous female graphic designer in the world. Pointed and funny, it is an instructive guide for all those who navigate the difficult path between clients, employees, corporate structures, artists, and design professionals. Make it Bigger provides a survey of Scher's groundbreaking work, from her designs as art director at Columbia Records, to her identity for New York's Public Theater, to her recent work for the New York Times, Herman Miller, and the American Museum of Natural History's Rose Center planetarium.

On 2 book lists

Gail Anderson

On Gail Anderson’s Book List

Design doesn’t get any more smarty-pants than Paula Scher. And you might as well pick up her map book while you’re at it. I actually read Make It Bigger—meaning I didn’t just look at the pretty pictures, and scan the captions. That’s how smarty-pants it is.

Paula Scher

On list of Books by Paula Scher

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