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An account of playwriting, creativity, and collaboration by a master (along with Adventures in the Screen Trade—also on my list).
An account of screenwriting, creativity, and collaboration, by a master (along with Act One—also on my list).
The book in my high school library that launched me on my career at the age of 15, by the man who designed the Columbia Records logo and the book cover for Mario Puzo’s 1968 novel The Godfather.
My favorite book as a kid, not so much about baseball as about the loneliness and absurdity of practicing a skill under pressure and in front of an audience—themes that are common to many of the books in my list.
Real-time account of the advertising world of the “Mad Men” years (along with George, Be Careful and Where the Suckers Moon—also on my list).
Real-time account of the advertising world of the “Mad Men” years (along with From Those Wonderful Folks Who Gave You Pearl Harbor and Where the Suckers Moon—also on my list).
One of two books I owned when I graduated from high school that have almost identical titles but couldn't be more different. (See also Milton Glaser: Graphic Design.)
In what other book does a billboard get to be a main character?
This is how to write about pop culture.
The designer as anti-hero. (See also The Fountainhead.)
One of two books I owned when I graduated from high school that have almost identical titles but couldn't be more different. (See also Graphic Design Manual: Principles and Practice.)
The most elegantly structured, perfectly resolved book ever written. Endlessly mystifying.
Real-time account of the advertising world of the ironic 1990s (along with From Those Wonderful Folks Who Gave You Pearl Harbor and Where the Suckers Moon—also on my list).
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The Future of Design: Global Product Innovation for a Complex World by Lorraine Justice
The Future of Design: Global Product Innovation for a Complex World
by Lorraine Justice
Publisher: Nicholas Brealey
Published: June 4, 2019
Internationally recognized product design expert, TED speaker, and consultant to companies like Microsoft and Levi’s, shares the ten global factors that directly impact product design success and failure.
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